
Your Reps Weren't Hired
to Update Salesforce
GTM Engine pulls structured data out of the conversations your team is already having. SDRs work hotter accounts, AEs see every deal risk, CSMs catch churn early. The CRM finally reflects reality.
Connect to Your Existing Ecosystem
GTM Engine integrates with your CRM, calendar, email, meeting recorders, and communication tools. We pull in all your customer data and unify it into one source of truth.
No migration. No data entry. No process changes. Just connect your tools and let our AI agents do the work that people were supposed to do but never did.














GTM Engine connects to all of them and unifies everything into one source of truth.
+ custom integrations via API & webhooksBi-directional Sync
Data flows seamlessly in both directions. Pull context in, push insights back to your systems.
Real-time Ingestion
Every call, email, and meeting captured and processed as it happens. No batch delays.
Enterprise Security
SOC 2 compliant with end-to-end encryption. Your data stays yours.
Every interaction. Structured CRM data. Automatically.
A rep finishes a call. GTM Engine updates the opportunity stage, logs it to the right account, identifies new stakeholders, flags a competitor, and adjusts the deal health score. The rep does nothing.
Unstructured Activity

Structured Actions
How healthy is your CRM? Get a free assessment with every issue scored by revenue impact.
How to Build Your GTM Engine
Connect your CRM, calendar, email, and communication tools in 30 minutes. Out of the box, you get immediate automation: CRM hygiene, account enrichment, deal health scoring, and AI-powered insights. No configuration required.
Then extend infinitely with our workflow and agents platform. Build custom automations for your unique GTM motion, triggers, and processes. Here's how we do it, step by step.
Clean Up Your Existing CRM
Duplicates everywhere. Empty fields. Orphaned records nobody touches. Stale data that's been wrong for months. Your team stopped trusting the CRM, so they stopped maintaining it, making the problem worse.
GTM Engine automatically deduplicates accounts and contacts, merges orphaned records, fills empty fields from reliable sources, and flags stale data for review. Set it up once, let it run continuously. Wake up Monday to a clean CRM.

Fill Your CRM with Your Target Accounts
You know your ICP. You know the accounts you want to sell to. But your CRM is filled with leads from conferences you went to three years ago, inbound demo requests that went nowhere, and accounts nobody remembers adding.
GTM Engine finds your target accounts based on your ideal customer profile, identifies the right contacts at those accounts (not just any email address), researches each account and contact, and enriches every record with firmographics, technographics, and intent signals. You get a CRM filled with accounts you actually want to sell to.

Know Which Accounts Are Ready to Buy
Your reps waste time on accounts that aren't ready. They miss accounts that are actively buying. Nobody has time to research every account every month to find the signals.
GTM Engine runs monthly research and scoring across your entire target account list. It detects real buying indicators (hiring VP Sales, raising funding, expanding to new markets, adopting complementary tech) and scores each account based on propensity to buy. Your team knows exactly which accounts are hot and why.

Agents That Prospect While You Sleep
Your SDRs spend hours building lists, writing sequences, and manually enrolling contacts. By the time they finish, the buying signal is stale. Accounts slip through the cracks when your team is focused elsewhere.
GTM Engine agents automatically enroll your target contacts at accounts ready to buy with relevant, targeted content based on the research and signals. They run continuously, always enrolling new accounts and new contacts as buying signals emerge. Integrated with Instantly for seamless email delivery. Your prospecting never stops.

Get Your Reps Out of the CRM Hygiene Business
Your reps spend 20 minutes after every call updating fields. Next steps. MEDDIC scores. Competition. Pain points. Timeline. They miss things. They forget. They write vague notes. The data is unreliable, so nobody uses it, so nobody maintains it.
GTM Engine puts an AI agent on every field. After each call, email, meeting, or note, agents automatically update every single record. MEDDIC fields, next steps, qualification criteria, deal hurdles, champion details, competitive intel. All populated automatically from the actual conversation. Your reps get back to selling. Your CRM data is finally trustworthy.

A System That Actually Guides Your Team
Your reps wing it on calls. They forget to ask qualification questions. They miss deal hurdles hiding in plain sight. Your sales managers spend hours prepping reps for important meetings because the CRM doesn't tell the story.
GTM Engine automatically prepares your reps for every meeting with full context, talking points, and questions to ask. It guides them through your sales process, identifies qualification gaps before they become deal killers, and flags deal hurdles that need attention. Your team executes your playbook consistently because the system does the coaching.

Genie: Your AI Agent for Ad Hoc Questions
Your team has questions all day. Which deals are single-threaded? What accounts went dark this month? Who has meetings with C-level execs next week? They hunt through the CRM, build spreadsheets, ping RevOps for reports.
Genie, our AI agent, lives in Slack and the GTM Engine UI. Ask any question in natural language, get instant answers. Want to know which late-stage deals are single-threaded? Just ask. Want upcoming meetings where a C-level exec is attending? Just ask. Genie queries your data, analyzes patterns, and gives you exactly what you need.

Know Which Deals Are Healthy, Which Are at Risk
Your forecast is based on gut feel and rep confidence. You don't know which deals are actually healthy until they slip. You scramble to pull deals into the quarter without knowing which ones have real momentum.
GTM Engine automatically analyzes every deal for health signals (engagement, multi-threading, progression velocity, competitive position) and flags at-risk deals before they slip. It identifies the best deals to pull into the quarter based on real data, not optimism. See how your forecast changed over any time period and exactly why.

Dashboards That Actually Answer Your Questions
You need a report. Which accounts in the pipeline match your new ICP? Which reps have the most activity with cold accounts? What's the average time from first touch to closed-won by industry?
Genie builds any report you can think of. Just describe what you want. The dashboard becomes your control center for GTM data. Pin the important reports you come back to again and again. Share with team members. Everyone works from the same trusted data.

The GTM Engineering Platform
Build your GTM with AI agents and workflows. Automate everything from deal rooms to propensity scoring across your entire revenue stack.
AI Agents
Autonomous agents that research accounts, score deals, and generate insights
Multi-Step Workflows
Orchestrate complex automations across your entire GTM stack
Deep Integrations
Connect your CRM, Slack, email, and enrichment tools seamlessly
CRM Foundation
Clean, accurate data that powers advanced automation capabilities
See It in Action
Real automation examples from revenue teams using GTM Engine
Deal Handoffs, Health Scoring, Upsell, Churn Prevention
Deals close, then fall into a black hole. Your CS team scrambles to piece together context from scattered Slack threads and stale CRM notes. They don't know what was promised, who the key stakeholders are, or what pain points matter most.
GTM Engine has the full historical context and therefore can build the perfect deal handoff. Every detail of every meeting, email, note has been captured and synthesized ensuring successful handoff and happy customers. It monitors customer health scores, identifies upsell opportunities when customers hit usage thresholds, and flags churn risk when engagement drops or champions leave.

See GTM Engine In Action
Watch how a single sales call becomes structured data for your entire GTM team, automatically.
GTM Engine goes beyond tools like Gong or Clari by not just analyzing conversations or forecasting revenue, but actively driving deal execution and automating the work required to close. While Gong focuses on call insights and Clari centers on forecast visibility, GTM Engine embeds AI directly inside every opportunity to generate next steps, prepare meetings, create account plans, maintain CRM hygiene, and even run autonomous agents that handle multi-step RevOps tasks. In short, conversation intelligence tools tell you what happened, forecasting tools tell you what might happen, and GTM Engine helps your team take action to win.
Not sure where to start? See how healthy your CRM really is.
Get a Free CRM Assessment

Connect Friday. Clean CRM by Monday.