GTM Engine Background

Documentation Center

Comprehensive guides and documentation to help you get the most out of GTM Engine

Browse Documentation

Find guides and detailed documentation to help you make the most of GTM Engine

Settings

Sales Engine

CRM Hygiene

Workflows

Onboarding

Support

Your Sales Pipeline on Autopilot

Automate Every Interaction for Revenue Growth

GTM Engine Sales Turbine Process Diagram

Step 1

Collect Data

Every email, call, and calendar invite is auto-captured. No rep is left with data entry.

Step 2

Process Data

AI transforms raw interactions into structured CRM data instantly.

Step 3

Enrich Deal

Automatically identifies key stakeholders, buying signals, and next steps based on conversation context.

Step 4

Score Deal

Real-time health scoring based on engagement patterns and deal progression signals.

Step 5

Analyze Deal

Identifies gaps, risks, and opportunities with actionable recommendations for deal advancement.

Step 6

Sales Execution

Automated follow-ups, stakeholder alerts, and personalized content delivery at scale.

Step 7

Forecasting for Individuals & Teams

Risk-adjusted close dates roll up instantly for leadership accuracy. Closed-won/-lost feeds the model, tightening every loop for the next deal.

1

Collect Data

Every email, call, and calendar invite is auto-captured. No rep is left with data entry.

2

Process Data

GTM parses intent, entities, and sentiment, turning noise into CRM-ready structured data.

3

Enrich Deal

Continuously updates sales qualification fields (e.g., MEDDICC, SPICE, etc.), stakeholder maps, and key dates in real time.

4

Score Deal

Objective health score + reasons, refreshed after every interaction.

5

Analyze Deal

Flags who's missing, which requirements are vague, and where momentum stalls.

6

Sales Execution

Triggers nudges to reps with next-best actions and automates low-value work.

7

Forecasting for Individuals & Teams

Risk-adjusted close dates roll up instantly for leadership accuracy. Closed-won/-lost feeds the model, tightening every loop for the next deal.

SALES PIPELINE AUTOMATION FAQS

GTM Engine is a Pipeline Execution Platform that automatically analyzes unstructured customer interaction data (like calls, emails, CRM entries, chats) and turns it into structured insights and actions for Sales, Marketing, Customer Success, and Product teams.